Best YouTube Beauty Creators in United States · Weekly
As of June 2026, the best youtube beauty creators in united states are James Charles, Jeffree Star and Michelle Phan, ranked by the BestCreators cross-platform score. The top 8 below are updated weekly using audience reach, engagement and 30-day growth.
This segment has fewer than 10 tracked creators, so it is not yet indexed (noindex) until more data lands.
- 1James CharlesBeautyYouTube23MFollowers-0.3%74Rising
- 2Jeffree StarBeautyYouTube13MFollowers0.0%66Rising
- 3Michelle PhanBeautyYouTube9MFollowers+0.1%50Emerging
- 4TatiBeautyYouTube8MFollowers0.0%44Emerging
- 5Patrick StarrrBeautyYouTube4.5MFollowers0.0%28Emerging
- 6HyramBeautyYouTube4.5MFollowers0.0%28Emerging
- 7Manny MuaBeautyYouTube4MFollowers0.0%23Emerging
- 8Jackie AinaBeautyYouTube3.5MFollowers0.0%18Emerging
These 8 creators average 8.7M followers with a median BestCreators Score of 44. The fastest riser this weekly window is Michelle Phan. Rankings are recomputed continuously from public platform data; see our methodology.
Data & methodology
“Rankings are recomputed continuously from public-platform data using the BestCreators cross-platform score — a deterministic 0–100 percentile measure, not an estimate.”
The top 8 youtube beauty creators in united states average 8.7M followers with a median BestCreators Score of 44; James Charles leads at #1.
Sourced from the YouTube Data API v3, captured June 2026. All figures are public-platform metrics shown with their capture date; the BestCreators Score is computed by a deterministic, versioned algorithm (v1) that percentile-normalizes audience, engagement and reach. See the full methodology.